Sales: (866) 308-0147 Service: (800) 893-5217


Customer reviews

4.8 / 5

Dealer Rating

Our average rating from our customers is

4.8 / 5

Read Reviews

  • Jetta Sedan Customer reviews

    I leased a 2014 Jetta GLI. Dealership was helpful in getting me out of my current lease and moved into a new vehicle. All employees were friendly and I didn't feel pressured the way I have in the pa


    2014 Volkswagen Jetta Sedan
  • GTI Customer reviews

    Front tire on my wife's GTI got a "hernia" complements of a pothole.Called the service department at 9AM and they said they would try to get a tire by 4 PM and would have the car ready by 9 the next


    2012 Volkswagen GTI
  • Beetle Coupe Customer reviews

    I purchased a 2014 Beetle, and so far I am loving it. My experience at Boucher was excellent. My sales representative was Luis Veguilla and he was very helpful and knowledgeable about the vehicle. S


    2014 Volkswagen Beetle Coupe
  • Xterra Customer reviews

    We purchased a 2002 Nissan Xterra as a 3rd vehicle to get the kids back and forth from college. When we arrived the greeting was very welcoming and we were directed to Jordan Stuart. Jordan listened t


  • Touareg Customer reviews

    Brought my son's VW SUV in for 40K service. Pluses: Friendly, timely reception; clean and tidy waiting room; car was serviced well. Negatives: waiting room far too cold; the service took 2hrs and 15 m


    2013 Volkswagen Touareg
  • GTI Customer reviews

    2011 GTI needed a new intake manifold which was covered by extended warranty. Jason Z was very helpful in the whole process. The car feels even better now after the repair. Thank you!


    2011 Volkswagen GTI
  • Beetle Convertible Customer reviews

    The radio in my VW Beetle kept going in and out and asking for a passcode. I talked Jason/David a couple of times and decided the radio needed to be replaced. It was replace on Thursday and I am very


    2013 Volkswagen Beetle Convertible
  • Eos Customer reviews

    My 2008 Eos needed the 60k mile service. It was all completed within the day. My trip home from James was delightful.


    2008 Volkswagen Eos
  • Passat Customer reviews

    2013 Passat with front end rattle when hitting bumps, Everything was taken care of under warranty. Thanks so much


    2013 Volkswagen Passat
  • Santa Fe Customer reviews

    The staff and all the service i received was OUTSTANDING!I would recommend Boucher VW to all my family and friends.People there were very kind considerate and very knowledgable and helpful in every wa



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Boucher Volkswagen, Your Franklin, Wisconsin Volkswagen Dealer

Boucher VW Marketplace is proud to serve all Milwaukee and Janesville Volkswagen enthusiasts with the best finance, service, parts, accessories and more! Boucher VW Marketplace is your new Wisconsin Volkswagen and used car dealership in Franklin. We are located just nine miles from downtown Milwaukee and four miles from General Mitchell International Airport, near I-94. Due to our close proximity, Boucher VW Marketplace is in a great position to effectively serve nearby Janesville and Milwaukee, Wisconsin Volkswagen customers who may be searching for a vehicle, need financing, service or parts. A lot has changed in the Franklin community since Boucher VW Marketplace first opened our doors in 1977, but what has not changed is our philosophy. We will find the best vehicle for you and make sure it fits your budget, and we will do it in a timely manner. When you're in the market for a new vehicle, keep Boucher VW Marketplace - your source for Wisconsin VW service - in mind!

Get New Volkswagen Cars at Boucher VW Marketplace - Serving all Milwaukee and Janesville VW Shoppers

We serve all Milwaukee and Janesville Volkswagen shoppers with the best in new and used cars. Boucher VW Marketplace in Franklin, Wisconsin boasts a tremendous array of new models, including the Beetle Convertible, VW Jetta Sedan, VW CC, and more to satisfy the diverse automotive needs of the Milwaukee community. Our Wisconsin Volkswagen dealership's extensive inventory includes the TDI line for the Milwaukee driving enthusiast cruising US Highway 45. Your Wisconsin Volkswagen dealer also has the Tiguan for family and friends heading to the Bradley Center or Miller Park to catch a game. We are a short drive from Janesville – stop by and check us out today!

Used Volkswagen Dealer

We serve all Milwaukee and Janesville Volkswagen shoppers with the best new VW cars. Boucher VW Marketplace also carries many used cars, wagons, and SUVs in stock. You are sure to find the perfect used model to suit your driving needs at your VW dealer in Wisconsin. Our centrally located dealership in Franklin, WI allows us to effectively serve Milwaukee County used car shoppers searching for a used Volkswagen in Milwaukee, Wisconsin. Before you make that trip from Milwaukee, feel free to begin the Volkswagen purchasing process online. From the Boucher VW Marketplace site, you have the ability to view our entire new and used Volkswagen inventory, calculate car payments, request financing, and even receive a quick car quote. Give our Franklin, Wisconsin Volkswagen dealership a call, and discover why more people shopping for used cars choose Boucher VW Marketplace!

Nearby Milwaukee Volkswagen Parts, Body Shop & Service Center

Boucher VW Marketplace Carefree Maintenance department and body shop will make sure that your Volkswagen is running and looking great throughout its journeys in Milwaukee and all over Wisconsin. From our Volkswagen dealership website, you have the ability to schedule service in Wisconsin online, or order the high-quality parts that you need online. Boucher VW Marketplace also offers a full-service auto body shop to perform more involved repairs and other car maintenance tasks. Please don't hesitate to contact our dealer if you have any questions regarding the Volkswagen cars, parts, body shop, or services that Boucher VW Marketplace offers throughout Milwaukee County and Wisconsin.