Sales: (866) 308-0147 Service: (800) 893-5217


Customer reviews

4.8 / 5

Dealer Rating

Our average rating from our customers is

4.8 / 5

Read Reviews

  • Jetta Sedan Customer reviews

    I have a 2010 Jetta that I bought there last summer. My car had a bad smell coming from the engine through the air system into the cab of the car. I thought nothing of it. I brought the car in for an


    2010 Volkswagen Jetta Sedan
  • Passat Wagon Customer reviews

    I was completely satisfied.


  • Passat Customer reviews

    I brought in my new, 2014 VW Passat for the Xzilon application. Customer service is excellent, however, I may still have to bring the vehicle back to have s spot removed on the back of the front pass


    2014 Volkswagen Passat
  • Golf Customer reviews

    They are the Best car dealer I have ever gone to! I have told everyone to go to them!


    2015 Volkswagen Golf
  • Rabbit Customer reviews

    I needed some help changing a few parts and Jason did a perfect job. The mechanic was honest and showed me what was wrong with the car. I did not get his name but im sure you can ask Jason.


  • Routan Customer reviews

    Express service is a ****************** appointment necessary for oil changes. Was in and out in under an hour.


  • Jetta Sedan Customer reviews

    I came to Boucher Volkswagen to look at a new 2014 Jetta TDI Manual and was very happy with the service I received from those at the dealership. Everyone was professional but not overbearing. Dealer


    2014 Volkswagen Jetta Sedan
  • Jetta Sedan Customer reviews

    2014 VW Jetta


    2014 Volkswagen Jetta Sedan
  • GTI Customer reviews

    I was in the market for a 2015 VW GTI. The design, technology, and innovation that the car demonstrates, I feel, are in a class of its own. Coming from a 2012 VW GLI, I expected quality, but not like


    2015 Volkswagen GTI
  • Tiguan Customer reviews

    You have an excellent salesman in Jordan. We were also pleased with your help in finding financing for the 2011 Tiguan, and the 2/24 warrantee program, which we augmented with the 4/48 program. I wil


    2011 Volkswagen Tiguan


  • 2014  Tiguan 2WD 4dr Auto S
    Lease or Own Special Offer*
    2014 Tiguan 2WD 4dr Auto S
  • 2014  Touareg 4dr 3.6L Sport w/Nav
    Lease or Own Special Offer*
    2014 Touareg 4dr 3.6L Sport w/Nav
  • 2014  Passat 4dr Sdn 1.8T Auto S..
    Special Offer*
    2014 Passat 4dr Sdn 1.8T Auto S..
  • 2014  Beetle Coupe 2dr Man 1.8T
    Special Offer*
    2014 Beetle Coupe 2dr Man 1.8T
  • 2014  Jetta Sedan 4dr Manual S..
    $69 Per Month*
    2014 Jetta Sedan 4dr Manual S..
  • 2014  CC 4dr Sdn Man Sport
    Lease or Offer Special*
    2014 CC 4dr Sdn Man Sport

Map and Directions

Hours of Operation

Boucher Volkswagen, Your Franklin, Wisconsin Volkswagen Dealer

Boucher VW Marketplace is proud to serve all Milwaukee and Janesville Volkswagen enthusiasts with the best finance, service, parts, accessories and more! Boucher VW Marketplace is your new Wisconsin Volkswagen and used car dealership in Franklin. We are located just nine miles from downtown Milwaukee and four miles from General Mitchell International Airport, near I-94. Due to our close proximity, Boucher VW Marketplace is in a great position to effectively serve nearby Janesville and Milwaukee, Wisconsin Volkswagen customers who may be searching for a vehicle, need financing, service or parts. A lot has changed in the Franklin community since Boucher VW Marketplace first opened our doors in 1977, but what has not changed is our philosophy. We will find the best vehicle for you and make sure it fits your budget, and we will do it in a timely manner. When you're in the market for a new vehicle, keep Boucher VW Marketplace - your source for Wisconsin VW service - in mind!

Get New Volkswagen Cars at Boucher VW Marketplace - Serving all Milwaukee and Janesville VW Shoppers

We serve all Milwaukee and Janesville Volkswagen shoppers with the best in new and used cars. Boucher VW Marketplace in Franklin, Wisconsin boasts a tremendous array of new models, including the Beetle Convertible, VW Jetta Sedan, VW CC, and more to satisfy the diverse automotive needs of the Milwaukee community. Our Wisconsin Volkswagen dealership's extensive inventory includes the TDI line for the Milwaukee driving enthusiast cruising US Highway 45. Your Wisconsin Volkswagen dealer also has the Tiguan for family and friends heading to the Bradley Center or Miller Park to catch a game. We are a short drive from Janesville – stop by and check us out today!

Used Volkswagen Dealer

We serve all Milwaukee and Janesville Volkswagen shoppers with the best new VW cars. Boucher VW Marketplace also carries many used cars, wagons, and SUVs in stock. You are sure to find the perfect used model to suit your driving needs at your VW dealer in Wisconsin. Our centrally located dealership in Franklin, WI allows us to effectively serve Milwaukee County used car shoppers searching for a used Volkswagen in Milwaukee, Wisconsin. Before you make that trip from Milwaukee, feel free to begin the Volkswagen purchasing process online. From the Boucher VW Marketplace site, you have the ability to view our entire new and used Volkswagen inventory, calculate car payments, request financing, and even receive a quick car quote. Give our Franklin, Wisconsin Volkswagen dealership a call, and discover why more people shopping for used cars choose Boucher VW Marketplace!

Nearby Milwaukee Volkswagen Parts, Body Shop & Service Center

Boucher VW Marketplace Carefree Maintenance department and body shop will make sure that your Volkswagen is running and looking great throughout its journeys in Milwaukee and all over Wisconsin. From our Volkswagen dealership website, you have the ability to schedule service in Wisconsin online, or order the high-quality parts that you need online. Boucher VW Marketplace also offers a full-service auto body shop to perform more involved repairs and other car maintenance tasks. Please don't hesitate to contact our dealer if you have any questions regarding the Volkswagen cars, parts, body shop, or services that Boucher VW Marketplace offers throughout Milwaukee County and Wisconsin.